Author name: Tonya Land

1. Run Paid Ads on Social Media We’ll start with perhaps the easiest one on this list. In simple terms- you get what you pay for. Your brand probably already has a social media presence but may have had trouble growing not only your following but engagement metrics. It would help if you had content advertising […]

Owning your advice?  SKAZMA enjoys explaining that unity is an important piece in any business, community, or organizations branding. Without a unified brand, customers have a difficult time understanding who you are and what you are about. While SKAZMA has been advocating this for years, sometimes you must look back from an outside perspective and